Transparency First

We believe in complete transparency about how our business operates and generates revenue. Here's exactly how we make money and how it affects our recommendations.

Our Commitment
Editorial independence and unbiased recommendations

Our Revenue Sources

We maintain editorial independence while generating revenue through several transparent channels. All partnerships and revenue sources are clearly disclosed.

Installer Referrals

~60%

Commission when users connect with installers through our platform

Enterprise Data

~25%

B2B intelligence and procurement analytics for large buyers

Advertising

~10%

Clearly marked sponsored content and display advertising

Premium Tools

~5%

Advanced calculators and professional analysis tools

Installer Referral Program

How It Works

1
You Request Quotes
Use our quote request form or installer directory
2
We Connect You
Match you with qualified installers in your area
3
Installer Pays Referral
If you choose to work with them, they pay us a referral fee

Important Details

No Cost to You: Referral fees are paid by installers, never by customers
Qualified Partners: All installers are vetted for licensing, insurance, and reputation
Multiple Options: We always provide multiple installer options for comparison
Typical Fee: $200-500 per successful customer referral

Enterprise Data & Analytics

What We Provide

Procurement Intelligence
Market analysis, vendor rankings, and buying guidance for enterprise solar projects
Custom Research
Tailored market reports and competitive analysis for specific regions or technologies
API Access
Real-time data feeds for other platforms and applications

Our Clients

Fortune 500 companies planning solar installations
Government agencies and public institutions
Solar manufacturers and distributors
Investment firms and market researchers

Editorial Independence Promise

What This Means

Unbiased Rankings
Our solar panel rankings and efficiency ratings are based purely on technical performance data, not business relationships
Independent Research
Our analysis and recommendations are developed by our research team without influence from business partners

How We Maintain Independence

Separation of Editorial & Business: Our content team operates independently from business development
Multiple Revenue Sources: No single partner represents more than 15% of our revenue
Clear Disclosure: All sponsored content and partnerships are clearly marked
Data-Driven Rankings: Rankings based on third-party lab testing and verified performance metrics

Sponsored Content & Advertising

Types of Advertising

Sponsored Articles
Educational content paid for by solar companies, clearly marked as "Sponsored Content"
Display Ads
Banner advertisements and promotional placements clearly separated from editorial content
Featured Listings
Premium placements in our installer directory, marked as "Sponsored" or "Featured"

Our Advertising Standards

Clear Identification: All ads clearly labeled as "Advertisement" or "Sponsored"
Quality Standards: Advertisers must meet our quality and ethical standards
No Fake Reviews: Advertisers cannot pay for positive rankings or fake testimonials
Editorial Separation: Ad sales team cannot influence editorial content or rankings

Trust & Verification

Third-Party Data

Our rankings use independent lab testing and verified performance metrics from NREL, PVEL, and other trusted sources

Installer Vetting

All installers in our network are verified for proper licensing, insurance, and positive customer feedback

No Pay-to-Play

Companies cannot pay to improve their rankings in our efficiency ratings or "best of" lists

Questions or Concerns?

We're committed to transparency. If you have questions about our business model or want to report a concern, please reach out.

Editorial Questions
[email protected]
Ethics Concerns
[email protected]
General Feedback
[email protected]